Brown Boulevard

The straight Brown Boulevard, officially known as Jinxin No. 3 Road, spans approximately 2.2 kilometers. Due to the complete absence of utility poles along its sides, and when the rice paddies mature, endless golden rice ears sway in the breeze on both sides of the road. This tranquil pastoral scenery was chosen by Brown Coffee for a commercial shoot. Later, EVA Air, endorsed by a famous celebrity, also filmed here. Since then, it has become widely famous and is affectionately known as 'Brown Boulevard'.