King Car Coffee Cultural and Educational Center

Taiwan's long-established local beverage brand, "King Car Beverages," is now open for visits in Zhongli! Whenever the familiar jingle "Mr. Brown ~ Coffee ~" rings in your ears, you'll surely picture Uncle Mr. Brown – a man in a white suit with a thick beard, holding coffee in one hand and giving a thumbs-up with the other. He is the trademark for Mr. Brown Coffee, a brand under the King Car Company, and one of Taiwan's representative canned coffee brands.